DISCOVER
Designing a Mobile Landing Page for KWFT
Have you ever had a seamless process during opening of an account?
The End?
Designing
a
Mobile
Landing
Page
for
KWFT
DISCOVER
The Problem
KWFT wanted to enhance its digital presence, particularly on mobile platforms, to make it easier for users to learn about its services and sign up for an account. The challenge was to create a simple, yet effective, landing page that would:
Convey KWFT's mission and services clearly to first-time visitors.
Highlight key services, making it easy for users to navigate and learn more.
Provide a seamless self-onboarding process for new customers.
The design had to be mobile-optimized with a focus on easy navigation, clear calls to action, and a friendly, approachable user experience.
Have you ever had a seamless process during opening of an account?
Biometric data in banking?
As a UI/UX designer, I was tasked with designing a mobile landing page for Kenya Women Microfinance Bank (KWFT), a financial institution dedicated to empowering women and promoting financial inclusion. The goal was to create a user-friendly landing page that provides an overview of KWFT's services, highlights their mission, and encourages users to self-onboard or create an account. This project was an excellent opportunity to showcase my ability to design responsive, mobile-first interfaces that are visually appealing, intuitive, and conversion-driven.
Full analysis, research, models, wireframes, and mockups in the presentation link provided. Let's meet there....view full design research and analysis
Conclusion
This project allowed me to demonstrate my skills in UI/UX design, focusing on mobile-first principles and user-centered design. By balancing KWFT’s branding with a clean, intuitive layout, I was able to create a landing page that effectively communicated the organization’s mission while providing users with an engaging and easy onboarding experience. This project is part of my work at Fintech-Group Kenya.